Amazon Faces New Antitrust Challenge From Indian Online Sellers

A bunch of greater than 2,000 on-line sellers has filed an antitrust case towards Amazon in India, alleging the U.S. firm favours some retailers whose on-line reductions drive impartial distributors out of enterprise, a authorized submitting seen by Reuters confirmed.

The case presents a brand new regulatory problem for Amazon in India, the place it has dedicated $6.5 billion (roughly Rs. 48,319 crores) in funding however is battling a fancy regulatory setting.

In January, the Competition Commission of India (CCI) had ordered an investigation of Amazon and rival Flipkart, owned by Walmart, over alleged violations of competitors legislation and sure discounting practices, which Amazon is difficult, based on courtroom filings.

In the newest case, the All India Online Vendors Association, members of which promote items on Amazon and Flipkart, allege Amazon engages in unfair enterprise practices.

The group alleges that Amazon India’s wholesale arm buys items in bulk from producers and sells them at a loss to sellers comparable to Cloudtail. Such sellers then provide items on Amazon.in at huge reductions.

“This anti-competitive arrangement…is causing foreclosure of competition by driving independent sellers out of the market,” the group alleged in its August 10 submitting at CCI, seen by Reuters.

Amazon didn’t reply to a request for remark. It has beforehand mentioned it complies with all Indian legal guidelines and treats all sellers equally on its platform.

A Cloudtail spokeswoman mentioned it was in “compliance with all applicable laws in its operations.”

Unlike Indian courtroom circumstances, filings and particulars of circumstances reviewed by the CCI will not be made public. In the approaching weeks, the CCI will evaluate the case and will determine to launch a wider investigation or dismiss it.

The CCI didn’t reply to a request for remark.

Chanakya Basa, a lawyer for the sellers group, confirmed the case submitting with the CCI however declined to elaborate.

India’s laws enable Amazon to function an e-commerce market the place sellers can checklist items for a payment.

India tightened laws final yr to discourage steep reductions, however small sellers nonetheless say Amazon makes use of advanced enterprise buildings to bypass restrictions, an allegation the corporate denies.

The newest case submitting, operating to greater than 700 pages, contains screenshots of product listings on Amazon’s web site that confirmed some merchandise, together with groceries and detergents, discounted by between eight p.c to 45 p.c in contrast with retail costs seen on the e-commerce web site.

The vendor group additionally alleges that Amazon fees decrease charges to chose sellers, which successfully makes it tough for impartial on-line retailers to compete on its web site.

Cloudtail, one in every of Amazon’s largest India sellers, pays a payment to Amazon of 6.three p.c for digital merchandise, whereas impartial sellers pay roughly 28.1 p.c, the group alleged in its submitting.

Amazon has mentioned it helps to supply an e-commerce platform in India to greater than 650,000 sellers who make their very own pricing choices whereas itemizing items.

© Thomson Reuters 2020


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